Strategic Thinking & Putting Strategy into Action
Course Description:
There is no one right
strategy about how to do something. In this evolving world of transparency, it makes much
more sense to develop a “why” based strategy or
strategic plan leaving flexibility in how. Why based plans include input from all the stakeholders greatly increasing the
inputs and thereby creating more choices. On the other hand, strategic thinking is defined as both a way
of looking at the world -particularly at challenging situations - and as a way
of applying a set of techniques for framing and solving problems. It takes
different forms in different situations, and certain levels of strategic
thinking are more efficient for various industries and corporate cultures. In this
workshop, participants discuss the four basic levels of strategic thinking
under which an organization can operate, and the circumstances under which an
organization must shift to a higher strategic level. At the completion of the
workshop, participants will be able to prepare a competitive analysis of an
organization, with recommendations for strategic development based on an
industry analysis and an understanding of the organization's history, culture,
and current operations.
Workshop
Objectives:
By the end of the Workshop, each participant
will be able to:
- Analyze and evaluate a
changing business environment
- Measure the company's
competitive advantages
- Explore tools and techniques
for strategy implementation
- Identify Specific Trends
within Each of the Seven Factors That Help or Hurt His Organization and Define
Results/Responses to These Trends
- Understand the Kinds of
Questions to Ask and Potential Sources of Information That Will Answer His
Questions
- Cut down the List of Trends
to the Most Important Ones for his Organization—The Possible Results/Responses
Will Become Preliminary Assumptions on Which he Will Base His Plan or Apply
More Sophisticated Analytical Techniques for Better Understanding
- Ask the Questions That Must be
Answered in Order to Understand the Industry in Which his Firm Operates
- Explain How the Five Industry
Forces Influence a Firm’s Potential Profitability
- Suggest Appropriate Responses
to a Particular Industry Configuration Apply This Analysis to his Industry
- Define the Types of Situations
Where Scenario Building and Simulation Development Can be Most Useful
- Identify the Key Variables
That are Likely to Drive an Organization in the Future
- Work through the
Organizational Implications of Various Scenarios
- Determine When Diagnostic
Instruments are Appropriate
- Decide Which Organizational
and Strategic Dimensions Should be Included in a Diagnostic
- Explain What Kinds of Results
Can be Expected from a Diagnostic
- Identify What Parts of an
Organization Might Lend Themselves to an Analysis
- Determine What Kind of
Analysis Is Possible Based on the Reporting System in Use
- Understand the Timing of the
Analysis and How it Relates to the Planning Process
- Describe the Important
Elements of Business Processes
- Describe the Characteristics of
a Good Process
- Identify his Organization’s
Core Processes
- Define and Document the
Various Processes and Activities That Flow from the Core Processes across the
Organization
- Explain How to Identify and
Qualify Customer Requirements
- Outline the Differences
between Continuous Improvement, Process Redesign, and Reengineering
- Read an I/P Matrix and
Understand its Strategic Implications
- Specify the Questions That
Need to be Asked if Market Research is Conducted
- Construct an I/P Matrix
- Define What Competitive
Positioning is
- Use Competitive Advantages to
Build a Position
- Determine Which Elements
within Executional Strategies Create and Deliver Positioning
- Explain When a GE/McKinsey or
a BCG Growth-Share Matrix is Used
- Use a GE/McKinsey or a BCG
Growth-Share Matrix to Determine the Relative Health of a Firm’s
Products/Services in Current and Future Markets
- Suggest Strategic Responses
Which Might be Made to Given Positions on the Matrix
- Differentiate between Core
Competencies and Competitive Advantages
- Identify an Organization’s
Core Competencies
- Explain the Relationship
between Core Competencies and Strategy Development
- Measure and evaluate the
success of business strategy
- Determine the causes of
strategic failure and how to avoid them
- Identify different levels of
strategic thinking and determine which is optimal for their organization
- Determine the factors that
influence organizations to change their level of strategic thinking
- Determine the core
competencies and key success factors in an industry
- Apply the concept of strategic
intent and evaluate its appropriateness in a specific organization or industry
- Prepare a competitive analysis
of an organization
Course
Outlines:
- Management of the strategic
process as a matter of corporate survival
- A roadmap for the strategy of
a company (SEA Wheel Technique)
- Formulating strategies for the
next decade
- Tools and techniques to
implement strategy
- Seven-Factor Analysis
- Industry-Force Analysis
- Simulations
- Organization Diagnostics
- Key Business Analyses
- Process Improvement
- I/P Matrix
- Competitive Positioning
- Portfolio Analysis
- Core Competencies
- Measurement and evaluation of
business strategy.
Who Can
Benefit?
Top Management, executives, managers, supervisors, project
managers and team leaders
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